North Shore Communications Group, Inc. was founded by Barry O’Brien in 2000. North Shore Communications Group, Inc. evolved from Media For Business (1998 – 2000), which evolved from Stable Communications (1986 – 1998), which evolved from Audio Visual Services (1977 – 1986). In essence, it’s been one, long evolution of successful communications companies evolving with changing technologies and services to achieve effective business communications.

Each succeeding company was started with the same mission: to help clients to employ media to communicate more effectively.

Barry O'Brien has extensive experience in reviewing, defining and managing communications strategies for corporate clients. He has been the director of a corporate communications department. He has managed large-scale communications projects. He is recognized for his “can-do” philosophy, creative problem solving and the ability to explain complex technologies simply.  He has provided communication tools for companies in retail, medical, pharmaceutical, financial services, high tech, construction, health care, manufacturing, and defense. Clients have included IBM, John Hancock Financial Services (nowManuLife), Raytheon, Accenture, Progress Software, Analog Devices, Citizens and many others.

Barry O’Brien received a Bachelor in Science in Film & Television Production and a Masters in Science, Cum Laude, in Instructional Technology from Rochester Institute of Technology. 

Barry began his career as media specialist for the Drug Education Program for the State of Florida. At the completion of the ESEA Federal Development Grant, Barry became the Director of Communications for Liberty Mutual Insurance Company, responsible for production of all company meetings and events, including sales, training and marketing. As Liberty Mutual was the leading provider of workman’s compensation insurance, the communications department also created a stream of environmental safety programs for many of the major corporate policyholders, including J.C. Penney and the Ford Motor Company.

In 1977, Barry struck out on his own to found Audio Visual Services, an outsource for Boston-based corporations. In the intervening years, as business services grew, two other independent marketing and media businesses evolved from AVS to provide compelling presentations for sales meetings, satellite shows, product roll-outs, infomercials, retail displays, web sites, interactive media, and e-Learning systems. Barry has tracked the changes in the nature of communication from ballroom sales meetings to point-to-point communications for e-learning.

Today, North Shore Communications Group, Inc. is a full-service communications company and offers a number of specialties: 

Streaming video for the internet - We now design videos video specifically for streaming. Included in the process we help you to design and script messages that keep viewers on your site. We  help you to analyze the video analytics, and to develop video strategies based on your viewers behavior.

Knowledge on Demand(sm) – A service to capture and deploy presentations by corporate leaders and experts utilizing a two window approach with video of the presenter in one window, and PowerPoint slides in the other. The presentation is fully indexed and can be streamed on the web or distributed on CD. Watch our example.

MyBusinessCast – Podcasting for business, allowing businesses to record and distribute audio presentations lectures, training, marketing and sales presentations on-demand.

e-Learning: Using SCORM compliant applications, such as SumTotal ToolBook and Trivantis Lectora™, we have built rapid e-Learning modules to help companies reduce the number of classroom hours, maintain regulatory compliance and improve the ability for sales organization to react to competitive pressure.

Curricula development: Working with content experts within an organization, we have designed and written full courses and provided training material development, including trainer’s guides, participant’s guides, classroom video, and PowerPoint support.

 Along with these specialties, we offer

    * Scriptwriting
    * Location video production
    * Location Audio recording
    * Video editing
    * DVD authoring
    * Executive speech coaching
    * Corporate meeting design and production services
    * Print design and development
    * A/V event management
    * Rich-media content for web sites
    * Full web site development

We Succeed when You Succeed

For as long as we have been in corporate communications, it’s always been about becoming part of our client’s team.  Whether it’s a world-wide institution or a small start-up company, we tend to work well with individuals who need individual attention. Based on your requirements, we assemble a team of specialists specifically for your project. We provide written estimates and schedules for every production. Every expense is line-itemed. There are no mark-ups for sales commissions, or sales rep fees – just materials and labor for the skilled work we do as well as we can.